mercredi 20 mai 2015

This racial slur leads Google Maps to the White House's doorstep

At the heart of Google Maps is its search algorithm, which can be used to virtually travel to the Eiffel Tower or find a restaurant you were looking for, but didn't know the name of. However powerful, no algorithm is perfect.

Today, users reported on a glaring loophole in the way that Google Maps associates search terms with results that it surfaces. Several prestigious institutions in the US, like the White House and Howard University could be found quickly by typing in derogatory slurs.

White House

It's no secret that Google enjoys stuffing easter eggs in Maps, but would the company really plot something so morally abject? I don't think so. What's more plausible is that Google's search algorithm learns to associate places with names that people call them around the internet, no matter how nasty.

Hopefully, Google acts soon to address how their algorithm associates landmarks with offensive racial slurs. We've reached out to Google for an official statement and will update this article as soon as we hear new information.

Via Huffington Post



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